How to Leverage AI to Test International Market Prospects for Your Academic Programs
Imagine you're marketing your BBA program at a business school in the EU and want to explore the markets of UAE and Saudi Arabia. However, you face challenges due to the lack of Arabic-speaking staff and local agents. Additionally, parents, who are the key decision-makers, may not always be fluent in English.
Here's a strategic approach using AI:
1. Create an Arabic Landing Page: Use AI translation tools to translate your school's basic information into Arabic.
2. Translate Your Webinars: Utilize http://wavel.ai/ to translate your existing English webinars into Arabic and showcase them on the landing page.
3. Deploy Di, the Admissions Manager Chatbot: Install the Admissions Manager chatbot from https://diversif.ai/ on the landing page. Di will serve as an admissions manager and student recruiter, speaking Arabic and being available 24/7. She will be the main point of contact for potential students and their parents from the UAE and Saudi markets.
4. Drive Traffic: Use social media ads and other channels to bring traffic to the landing page.
5. Analyze Leads and Market Potential: Di will help gather and analyze leads, understanding the market's key inquiries and needs, and assessing the potential of these markets.
By leveraging AI, you can effectively test and penetrate new international markets, ensuring a smoother and more personalized experience for prospective students and their parents.
Imagine you're marketing your BBA program at a business school in the EU and want to explore the markets of UAE and Saudi Arabia. However, you face challenges due to the lack of Arabic-speaking staff and local agents. Additionally, parents, who are the key decision-makers, may not always be fluent in English.
Here's a strategic approach using AI:
1. Create an Arabic Landing Page: Use AI translation tools to translate your school's basic information into Arabic.
2. Translate Your Webinars: Utilize http://wavel.ai/ to translate your existing English webinars into Arabic and showcase them on the landing page.
3. Deploy Di, the Admissions Manager Chatbot: Install the Admissions Manager chatbot from https://diversif.ai/ on the landing page. Di will serve as an admissions manager and student recruiter, speaking Arabic and being available 24/7. She will be the main point of contact for potential students and their parents from the UAE and Saudi markets.
4. Drive Traffic: Use social media ads and other channels to bring traffic to the landing page.
5. Analyze Leads and Market Potential: Di will help gather and analyze leads, understanding the market's key inquiries and needs, and assessing the potential of these markets.
By leveraging AI, you can effectively test and penetrate new international markets, ensuring a smoother and more personalized experience for prospective students and their parents.